Two guides, both free, both usable without hiring us.

One is a complete measurement protocol you can run on your own practice this afternoon. The other is how to decide what to fix first.

10 sections · updated September 2026

AI Visibility for Premium Healthcare Practices

How answer engines decide what to say about a practice, a twenty-question measurement protocol you can run yourself, what to fix in order, and an explicit list of what nobody can promise you.

Read it if

  • You want to know whether assistants name your practice, and how to check
  • You are evaluating an agency selling AI search and want the questions to ask
  • You would rather run the measurement yourself than buy it
Read the guide →

8 sections · updated September 2026

The Healthcare Practice Growth System

A constraint-first guide to capacity, growth economics, search discovery, trust and compliance, positioning, intake and measurement. Find the constraint before choosing the channel.

Read it if

  • You are deciding where to spend and want a way to sequence it
  • Growth has plateaued and the cause is not obvious
  • You want the whole system rather than one channel
Read the guide →

Why these are free

Because the method is not the moat.

The AI visibility guide publishes the full protocol: the questions, the engines, what to record and how to re-run it. A practice can follow it without us, and some will. We publish it anyway, because across the healthcare marketing agencies we have audited, several sell AI search visibility and none publishes a measurement method. Giving ours away is the clearest way to show there is one.

What we sell is running it consistently, across engines, against your named competitors, and doing the work the measurement points at. Not the knowledge of how.

Or have us run it for you.

Where you stand, what is costing you patients, and the order to fix it in. Yours to keep either way.